CRM software is the biggest software market in the world and the growth continuously picked up. In fact, CRM is expected to reach more than $100 billion in revenues by 2025.

Growth of CRM sector pick-up after revolution of Cloud technology as well as increase in competition in SMB and MSME industries.

Now, there has to be some fact that, why you should build MobileCRM Apps?

As per the survey by major companies showed that 65% of sales team who used mobile CRM achieved their sales quotas. While only 22% of reps using non-mobile CRM have reached the same targets.

Let’s discuss Top features MUST have while building Mobile CRM.

Top Features of MobileCRM Every CRM company/customer should consider for Mobile Apps of CRM:

1. Dashboard with Summary Information:

If you’re thinking to build #MobileCRM apps mobile dashboard is an important area to be considered first which should cover,

Upcoming activities
Activity stream – List all updates happening in CRM
Touch points / Key metrics – Display key information from all modules/features from mobile Apps

2. Scheduling an Appointment:

Scheduling an appointment through mobile apps integrated with your CRM will be useful for customers to quickly schedule meetings from mobile apps with many other operations like,

Sync and Integrate device calendar with Mobile Apps calendar and Calendar display inside web CRM
Quickly view upcoming appointment in Day,Week or month view.

3. NearBy Leads or Customers :

Most of users using mobileCRM because of few reasons, searching customer on map close to current location of users will help them to,

Schedule meeting
Help user to navigate on map to reach to the location
If user is support person than he/she will quickly access their support location on map

4. Notification – InApps / Push notification:

Notification is the GameChanger features if you consider that in Mobile Apps for CRM which should have,

Push notification of any activities / updates
Notification of modification of any records of CRM
Push notification to all users of CRM for greetings / new updates etc..

5. QR or Business Card Scanner:

Mobile Apps with option to Scan business card using OCR SDK integrated with Mobile Apps or Scan QR code to track assets helps many things like,

Reduce manual entries of Leads/Contacts when you scan business card.
Avoid problem of Lost card while you’re in exhibition and meeting many people.
If your customer managed inventory and tracking of assets from mobileCRM, than it will be quick.

6. Integration with analytics platform:

If your mobile Apps Integrated with analytics platform than you could receive Scheduling an appointment through mobile apps integrated with your CRM will be useful for customers to quickly schedule meetings from mobile apps with many other operations like,

Sync and Integrate device calendar with Mobile Apps calendar and Calendar display inside web CRM.
Quickly view upcoming appointment in Day,Week or month view.

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